January 12, 2006
75,000 copies of 2006 Sedgemoor Holiday Guide roll off the presses
A new 2006 Sedgemoor Holiday Guide has just rolled off the printing presses – and Burnham-On-Sea features heavily inside.
The 60-page guide is a glossy holiday publication promoting Sedgemoor as a tourist destination.
It features a range of highlights, from our seven miles of sandy beaches to the wonder of Cheddar Gorge.
Each year, Sedgemoor produces 75,000 full-colour copies of the guide, which is supported by around 150 advertisers.
The guide is distributed to visitors – old and new – by a variety of promotional means, including direct mail to selected households and through the Tourist Information Centres at Burnham-On-Sea, Bridgwater and Cheddar.
Liz Cope, Tourism Marketing Officer for Sedgemoor District Council, said: “The new holiday guide is a great celebration of Sedgemoor as a tourist destination.”
Members of the Sedgemoor Tourism Association will be attending major holiday exhibitions at Cardiff, Manchester and the Birmingham NEC as well as taking to the road for a bus tour of the Home Counties in the Spring.
An official launch of the 2006 guide will take place at the Somerset Holiday Literature and Catering Trade Show at Brean Leisure Park on Tuesday 7 March.
With over 2.8m visitors coming to the district each year, tourism adds £151m to Sedgemoor’s economy.
