This year’s Christmas Tesco Food Collection launches today, with the firm urging shoppers in Burnham-On-Sea to donate.
During the collection, which is under way this week, shoppers are being urged to donate long-life food.
Their donations will help food banks in the Trussell Trust network provide emergency food parcels to people in crisis and help food redistribution charity FareShare provide food to frontline charities and community groups. Tesco is playing its part by topping up all customer donations by 20%.
Both FareShare and the Trussell Trust know how important the donations will be this year.
Julian Mines, CEO at FareShare South West, said: “The winter months can be tough for struggling families and this year is no exception – with the pandemic, rising living costs and Christmas on the horizon, many people will face the difficult decision between keeping warm or putting food on the table.”
“We’re so thankful for the support from Tesco and Ladbaby for helping us to raise awareness of these issues, and encouraging shoppers to donate in store this weekend.”
“The items we receive through the Tesco Food Collection are absolutely vital to FareShare South West. Please consider adding an extra tin of tuna or a bag of pasta to your basket at Tesco this weekend – generous donations from customers will ensure we’re able to continue providing much needed long life food this Christmas to a huge range of organisations supporting people in their communities, from homeless shelters and domestic violence refuges to food banks, schools and pantries.”
Trussell Trust Chief Executive Emma Revie added: “Every year, we are amazed by the generosity of Tesco customers in Burnham-On-Sea who donate to the annual Food Collection.”
“For many people, the winter period can be extremely challenging with many families facing impossible decisions – like whether to switch on the heating or put food on the table – so once again we are urging shoppers to give generously and make a difference to people who need our support over the festive period.”
“No-one in Burnham-On-Sea should be facing hunger. However, while we work to tackle the reasons why people don’t have enough money for the essentials, any donations of our most-needed items will be invaluable.”
